The Bored Ape Yacht Club announced that the third round of its Anchor Drop collaboration features South Korean artist Stonrok (Kim Seock). The exclusive sale will take place from September 30 to October 4 at a pop-up store in Seongsu, Seoul, for five days, with no online store available. The club also released information about the artist's creative journey and the origin of their works, stating that Stonrok was attracted to the club and completed the collaboration.

Stonrok describes his approach as "art as brand," with a collaboration history that includes Nike, New Era, and G-Dragon. The visuals feature red, yellow, and black colors, hard-edged hand-drawings, grid crosses, and flat smiley faces as identifying symbols. The club juxtaposes these with the BAYC skull, claiming that both sets of marks can be recognized without reading labels. The series includes retro-style rugby shirts, oversized T-shirts, five-panel racing caps, and club triangular flags. The rugby shirt features gray and black stripes, the club logo on the chest, and a skull on the back collar, written as a complete "anchor"; the T-shirt has its signature label printed on the back collar. The triangular flag is custom-made in a 2:2 ratio, with a black background and red cross, handwritten "SMIL" next to the skull, and is made in two versions: one for entry into the future club and one for holders, requiring wallet login for registration.

The first two rounds of Anchor Drop collaborations featured King Saladeen and Sean Wotherspoon, which were available for online purchase. This round requires attendance at the Seongsu location. The pop-up aligns with the Korea Blockchain Week, open from approximately 12:00 to 19:00, with some experiences and inventory available until sold out. The event will also launch ApePay: attendees must register on a designated page, and after checking in on-site, they can draw approximately $100 worth of APE. The lottery resets daily, allowing participation over the five days. The VIP pre-opening is hosted by Apes of Korea, with a schedule that includes a speech by Yuga Labs CEO Figge and an introduction to ApePay by Won Kim, head of ApeCo.

Anchor Drop is defined as a series that brings different city artists into the club's vision, leaving behind styles and community entry points. The Seongsu location serves the local foot traffic, not global e-commerce. Some holders have questioned the limitation of physical presence to cities that are not easily accessible. The official event page emphasizes creating a space specifically for this city and welcomes non-holders to enter.

In terms of market mechanics, this is a brand rewriting the NFT community into a pop-up retail and payment experiment, not a secondary market announcement driven by floor prices. Buyers are holders who can appear in Seongsu during those five days and attendees of the Blockchain Week; the club sells limited clothing, lottery flags, and opens the rate for ApePay. Funds flow from travel expenses for flights and hotels to on-site queues, directing towards collaborative inventory and small token airdrops. Beneficiaries are the local circles present and payment products requiring offline verification; those under pressure are holders who can only maintain remote positions without redeeming physical items. Not having an online store rewrites scarcity from issuance volume to geographical location.

Additional data: The triangular flag lottery and ApePay lottery operate separately. The number of series items and unit prices were not listed in the announcement. This is the club's second stop in Asia during its tour, with specific street numbers revealed upon registration.

Source: Public Information