Seyong previously worked on core trading products at dYdX, gaining experience in on-chain derivatives and user behavior observation. After co-founding FOMO with his co-founder, he focused on mobile and social layers, targeting non-crypto native users rather than just competing for existing Meme trading terminal shares.

In terms of capital pathways, the platform attracts users through easy deposits via Apple Pay and social information flows, transforming trading actions into shareable content. The motivation is to address the pain point of ordinary investors who "make money on their first trade but cannot sustain it," integrating fragmented community information into the product to create a replicable trading loop.

Similar cases include Robinhood promoting retail mobile trading in U.S. stocks and early mobile trading applications like Moonshot being validated during the 2024 Meme craze. Currently, social trading is evolving from crypto-native tools to mainstream financial entry points, with FOMO in a phase of user growth and product validation.

Essentially, this represents a technological substitution. Mobile and social graphs replace the complex operations and information search costs of traditional terminals, transforming trading from an isolated action into an observable and followable network activity. The mechanism is that information asymmetry is productized, with the public movements of top traders becoming decision inputs for ordinary users, thereby expanding the overall trading participation scale.

ABAB News · Cognitive Laws

The mobile end will determine the next wave of user entry
Information asymmetry is the core asset of social trading
Trading platforms will eventually integrate narratives and flows