十年前，我认为工程学是唯一值得攻读的硕士学位。 现在不再是这样了。 当下工资增长最快的人群，是那些能在社交媒体上进行创造性叙事的人——他们能每周降低获客成本（CAC），并持续提升广告投放回报率（ROAS）。 这些内容创作者不是赚 2.5 万美元……他们赚的是 25 万甚至 80 万美元，而且是同时为多家公司服务。 为什么？ 因为他们的价值可被量化。 内容为王，而讲故事的人正在赢得未来。 Ten years ago I said engineering was the only master’s degree worth pursuing. Not anymore. The fastest wage growth today is in creative storytelling across social media, people who can lower customer acquisition costs and increase ROAS every single week. Those creators aren’t making $25K… they’re making $250K or $800K across multiple companies. Why? Because they’re measurable. Content is king, and the storytellers are winning.
Kevin O'Leary aka Mr. WonderfulChairman of O’Leary Ventures and Beanstox
观点原文
十年前，我认为工程学是唯一值得攻读的硕士学位。
现在不再是这样了。
当下工资增长最快的人群，是那些能在社交媒体上进行创造性叙事的人——他们能每周降低获客成本（CAC），并持续提升广告投放回报率（ROAS）。
这些内容创作者不是赚 2.5 万美元……他们赚的是 25 万甚至 80 万美元，而且是同时为多家公司服务。
为什么？
因为他们的价值可被量化。
内容为王，而讲故事的人正在赢得未来。
Ten years ago I said engineering was the only master’s degree worth pursuing. Not anymore.
The fastest wage growth today is in creative storytelling across social media, people who can lower customer acquisition costs and increase ROAS every single week.
Those creators aren’t making $25K… they’re making $250K or $800K across multiple companies. Why? Because they’re measurable. Content is king, and the storytellers are winning.
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