OpenAI CEO Sam Altman Promotes Largest Reform in ChatGPT's History Towards Agent Task Execution
According to the Financial Times, OpenAI is planning the largest reform since the launch of ChatGPT, shifting from a question-answering chatbot to an intelligent agent (Agent) capable of autonomous task execution.
Internal executives have bluntly stated that "chatting is dead," and the company will increase investment in coding tools like Codex and create a "super app" that integrates Agents, image generation, and services from partners like Canva and Booking, aiming to increase the proportion of high-margin products before an IPO.
Market mechanisms indicate that businesses and developers are shifting funding from free chat usage to paid Agents and enterprise tools driven by the demand for actual task automation; event-driven revenue from subscriptions and integrations is moving from low-margin chat to high-value execution capabilities, benefiting OpenAI and commercial users adopting Agents while putting pressure on competing products reliant on traditional chat interfaces.
Source: Public Information
ABAB AI Insight
OpenAI has quickly iterated Codex and early Agent prototypes like Responses API and Batch capabilities since the explosive popularity of ChatGPT, having explored the transition from conversation to action through various internal projects. Previous acquisitions and collaborations have laid the groundwork for Agent infrastructure.
In terms of capital strategy, OpenAI is concentrating resources on the Agent execution layer and super app integration, expanding enterprise paid penetration through tools like Codex, motivated by the goal of converting nearly 1 billion users into high-margin Agent subscriptions and ecosystem revenue, supporting potential IPO valuations.
Similar to the evolution from early search to the Google application ecosystem, or from chat apps to WeChat super apps, ChatGPT is currently in a transformation phase from general chatting to a personal/enterprise Agent factory.
Essentially, this represents a technological substitution, where Agent execution capabilities replace passive chat interactions, shifting AI capital from computational responses to autonomous workflow control, driving the software and service industry towards an intention-driven automated infrastructure.
ABAB News · Cognitive Law
While chatting appears to be the AI entry point, it is the Agent execution that truly captures value. Selling answers burns traffic, while selling task completion generates profit; the top-tier offering is a personal super Agent that users rely on. Users do not lack conversation; they lack completed actions; the winners will reshape the entire AI product pricing power with Agents.