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Gnosis Pay Announces Discontinuation of Consumer Cards and Web Application

Gnosis Pay announced that physical and virtual consumer debit cards and the web application will be completely discontinued on December 20, 2026, at 23:59 UTC. At that time, cards will no longer be usable for transactions, and the web application will cease normal operations, retaining only withdrawal functionality.

User funds are held in Gnosis Pay Safe, which the company states will not be affected by this adjustment, and there is no deadline for withdrawals. Web registration was closed on September 4, and no new cards will be issued for existing accounts starting September 30, the same day the GNO cashback program will end. Unresolved refunds and disputes will continue to be processed.

Starting in 2025, the company will shift from direct consumer services to providing card programs for wallets, fintech applications, and new banks. The enterprise-level platform has been launched this year to serve partners, while the consumer interface will be phased out, with Gnosis Pay transitioning to underlying card issuance and program management. Partners include Rebind, MiniPay, and PicNic, with accounts not migrating between partners; individuals can open multiple partner accounts, each holding different cards.

After migration, original accounts, IBANs, and current cards will be retained, with new cards issued according to partner schedules. Rebind will provide a migration path for euros, while there is currently no equivalent Gnosis Chain migration for pounds; opening a MiniPay account will be considered a new account rather than a transfer. The new system promotes instant withdrawals, instant corrections, higher privacy, and card management.

On-chain monitoring indicates that its transaction volume peaked at approximately $12.05 million in October 2025 and around $8.3 million in August 2026. During the same period, the shutdown of card issuance infrastructure like Kulipa also led to the discontinuation of several wallet cards. Gnosis Pay emphasizes that while its consumer cards will be discontinued, relationships with white-label services, Safe, Delay modules, and Monavate will be retained.

This is a contraction of business lines rather than a freeze of funds. Buyers are wallets and new banks seeking white-label card issuance capabilities, while sellers are retail cardholders discontinuing their own front-end services. Funds remain in user-controlled Safe, with the consumption entry moving from the official website to partner applications; beneficiaries are the card-issuing partners receiving traffic, while those under pressure are cardholders who only use the web application and have not prepared alternative cards before September 30, as well as those relying on GNO cashback for retention.

Source: Public Information

ABAB AI Insight

Gnosis Pay uses Safe self-custody combined with Visa debit cards to prove that stablecoins can be used directly for transactions, and in 2025, it will sell the same infrastructure to wallets and new banks. The closure of registration on September 4, the discontinuation of new cards and GNO cashback on September 30, and the cessation of consumption and web services on December 20 indicate a dismantling of the retail brand into card issuance infrastructure. In June, the company had to replace all Safe addresses for security reasons, indicating that the front end can be shut down while contract accounts still require user recognition.

The capital path has shifted from customer acquisition subsidies to B2B commissions. Cashback using GNO will no longer be subsidized for card transactions after it is discontinued; corporate partners will set their own coverage, rewards, and competition. Relationships with Monavate, Delay modules, and Safe will remain, with revenue shifting from cardholder cash back to partner program fees. The motivation is that retail card volumes have declined from their peak, and maintaining the proprietary app, customer service, and cashback is less favorable than renting compliance and BINs to more front ends.

This aligns with custodial cards from Crypto.com, Coinbase, and the infrastructure issues that led to the shutdown of Ready and Solflare cards due to Kulipa's operational halt. Gnosis is transitioning from a demonstration product to a control phase where, after the model is replicated, its consumer cards are no longer a growth engine. The industry phase is shifting from brand competition in crypto cards to a battle over card issuance licenses and BIN management.

Structural changes indicate a reconstruction of the industry chain. Users, accounts, and card faces are separated from the same company: funds are in Safe, cards are in partner apps, and settlements are with traditional card issuers. The mechanism is that whoever controls licensed card issuance and Visa channels does not need to maintain a retail front end; the front end can be shut down at any time as long as the withdrawal page and contract accounts remain. Self-custody addresses the ownership of funds but does not resolve the commercial sustainability of the consumption entry.

ABAB News · Cognitive Laws

  1. Once the demonstration product is completed, the retail entry will be dismantled.
  2. Money is in one's own wallet, but cards may still be deactivated.
  3. The day cashback is discontinued marks the beginning of B2B charges.

Source

·ABAB News
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6 min read
·15 hrs ago
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