FOMO Founder Seyong Bets on Mobile Social Trading
Seyong, the founder of FOMO, shared his logic for betting on mobile and social trading in the "Maurits Markets" podcast.
He pointed out that global users are shifting from computers to mobile phones, and trading apps like Robinhood have changed investors' usage habits, indicating that financial trading will become increasingly mobile in the future.
The opportunity for social trading arises from information asymmetry. Seyong mentioned that during the 2024 Meme coin craze, many ordinary investors made money on their first trades but ultimately lost their profits because they did not know what top traders were buying or where the funds were flowing.
Therefore, he believes trading platforms should not just be order placement tools but should also integrate investment logic, fund flows, and market narratives, allowing users to avoid searching for information across Telegram, Discord, and X simultaneously.
FOMO focuses on mobile social trading, aiming to become a trading application for ordinary users by reducing information barriers through real-time displays of top traders' movements and community interactions.
In terms of market mechanisms, this is a product narrative-driven event. Social and mobile features lower the entry barriers for ordinary users, integrating information flows with fund and user directions; the beneficiaries are applications with social graphs and mobile experiences, while the pressured ones are traditional terminals that only provide basic order placement functions.
Source: Public Information
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Seyong previously worked on core trading products at dYdX, gaining experience in on-chain derivatives and user behavior observation. After co-founding FOMO with his co-founder, he focused on mobile and social layers, targeting non-crypto native users rather than just competing for existing Meme trading terminal shares.
In terms of capital pathways, the platform attracts users through easy deposits via Apple Pay and social information flows, transforming trading actions into shareable content. The motivation is to address the pain point of ordinary investors who "make money on their first trade but cannot sustain it," integrating fragmented community information into the product to create a replicable trading loop.
Similar cases include Robinhood promoting retail mobile trading in U.S. stocks and early mobile trading applications like Moonshot being validated during the 2024 Meme craze. Currently, social trading is evolving from crypto-native tools to mainstream financial entry points, with FOMO in a phase of user growth and product validation.
Essentially, this represents a technological substitution. Mobile and social graphs replace the complex operations and information search costs of traditional terminals, transforming trading from an isolated action into an observable and followable network activity. The mechanism is that information asymmetry is productized, with the public movements of top traders becoming decision inputs for ordinary users, thereby expanding the overall trading participation scale.
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The mobile end will determine the next wave of user entry
Information asymmetry is the core asset of social trading
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