X Product Engineer Mridul Singhai Says His Primary Reason for Buying a Car is FSD, Secondary Reason is Working Here
Mridul Singhai Claims the Main Reason for Buying a Car is FSD
X Product Engineer Mridul Singhai stated that his primary reason for buying a car is FSD, and the secondary reason is that he works here and doesn't want to feel awkward without a car. He thanked Ashok Elluswamy. The post did not specify the model, price, or order time.
This statement was made in response to Elon Musk's "Yes". Musk agreed to an old judgment by Brett Winton. Winton wrote on March 25, 2024, that others might think Tesla wants to sell FSD, but the reality is that FSD will sell Tesla cars. On October 2, 2026, he retweeted this with the caption "This is happening." Musk replied in agreement on October 3.
Singhai's public profile is X Product Engineering. FSD is Tesla's supervised driving assistance software, and Ashok Elluswamy is responsible for the company's autonomous driving software. This reply breaks down the reasons for purchase into two layers: software functionality first, and employer-related social pressure second. It is a statement from an individual, not a delivery volume or option rate.
Winton's original post reversed the causality: the market easily sees FSD as an additional sale on the car, while he believes the car is a delivery vehicle for the software. Musk endorsed this direction with a single word. Singhai provides an employee-side sample, not dealer statistics. The secondary reason points to visible consumption in the X office, not loan rates or subsidies.
No new pricing, regulatory approvals, or fleet sizes appeared in this series of replies. Only three verifiable points exist: the 2024 judgment was reiterated by the original author, the company head agreed, and an X engineer stated that FSD was the primary reason for his car purchase and thanked the head of autonomous driving software.
This is not an order; it is a narrative of demand recounted by an insider. The buyer sample consists of employees who have joined and explained their car purchase using software functionality; the seller is Tesla, which treats FSD as a reason to sell cars, rather than as a standalone software product. The event is driven by public endorsement, and no funds changed hands in this post. The beneficiary is the sales narrative of "software driving hardware"; the pressure is on the pricing method that still treats the car as the main product and the driving assistance as an optional package. A single employee's statement cannot replace sales volume.
Source: Public Information
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Brett Winton identified FSD as a reason for selling cars back in March 2024, rather than as an accessory on the vehicle. ARK has long valued Tesla based on autonomous driving networks and software attachment rates, treating cars as depreciable terminals. In October 2026, he reposted his old post, and Elon Musk replied in agreement. Mridul Singhai then included his personal car purchase in the same sentence, stating the primary reason is FSD, and the secondary reason is not wanting to appear carless while working at X, thanking Ashok Elluswamy. Elluswamy is responsible for Tesla's autonomous driving software, not the sales department.
If the money path follows this narrative, the down payment and car payments go into hardware, while the reasons for repeated use go into software. The employee sample also has an internal constraint: in the employer context, the car becomes a visible status symbol, and the purchase is not solely determined by commuting utility. Historically, Tesla has offered FSD as both a buyout and subscription model, with hardware delivery first and software capabilities pushed in versions. This post did not specify whether he paid for a buyout or a subscription.
This can be compared to how Apple uses iOS to drive iPhone sales, and how smartphone manufacturers have failed to treat voice assistants as optional features. One successful model is when the system becomes the reason for purchase, and hardware becomes the default shell. The industry's position is not about new car releases, but about shifting sales narratives from configuration sheets to software capabilities. Singhai's second sentence also indicates that beyond the narrative, there is pressure from colleagues.
Structurally, pricing power is shifting from whole vehicle configurations to software reasons. The mechanism is that cars can be compared by range and interior, while FSD versions and responsible parties cannot be clarified at the time of delivery; buyers order based on expected capabilities, and the company fulfills based on pushes. The responsible party publicly agreeing with the old judgment means this expectation enters the reasons for purchase. The sample remains an individual, and seat and option rates were not rewritten in this series of replies.
ABAB News · Cognitive Law
Attachments become reasons, and the shell begins to discount.
After the boss nods, the old judgment counts as a repurchase.
The primary reason is functionality, and the secondary reason is social context.