Binance announces that users hold more than $3 billion in traditional financial assets through stocks and bStocks
Binance announced that the total traditional financial assets held by users on the platform through stocks and bStocks has exceeded $3 billion. According to the company’s relevant disclosures, the assets under management (AUM) of the tokenized stock product bStocks has reached $1.5 billion.
bStocks went live on June 11, 2026. It is a tokenized security pegged 1:1 to U.S. stocks and ETFs, supports 24/7 trading, and can be converted into direct stock holdings without fees. The product had previously surpassed $1 billion in AUM within about four months. Direct Stocks launched on June 1 and offers stablecoin-settled trading for more than 7,000 U.S. stocks and ETFs. As of now, the cumulative conversion volume between the two has exceeded $6 billion.
Binance views this milestone as a reflection of the expansion of its traditional finance (TradFi) business. The company said tokenized stocks are one of the fastest-growing real-world asset (RWA) categories in 2026.
Original source:
Title: Across Direct Stocks and bStocks, users now hold over $3B in TradFi assets on Binance. Publisher: Binance (official X account) Publication date: 2026-11-10 URL: https://x.com/binance/status/2120140231458570683 Nature of source: official company statement Verification status: This time the original post and quoted content were actually read (2026-11-10), and cross-checked against reports from CryptoBriefing and others Supporting content: Supports that Binance announced users hold more than $3 billion in traditional financial assets in total through Direct Stocks and bStocks, and that bStocks alone has $1.5 billion in AUM.
ABAB AI Insight
Binance launched Direct Stocks (direct stock trading, covering more than 7,000 U.S. stocks and ETFs) and bStocks (1:1 tokenized U.S. stocks and ETFs, supporting 24/7 trading and fee-free conversion) in June 2026. bStocks is issued by Binance-affiliated entity BTech Holdings Limited, was approved in the Abu Dhabi Global Market (ADGM), and is aimed at non-U.S. users. The product can be held on the platform, transferred to a self-custody wallet, or used as collateral.
On the capital side, bStocks surpassed $1 billion in AUM about four months after launch, and reached $1.5 billion by November 10; combined with Direct Stocks, it exceeds $3 billion. Users have cumulatively converted more than $6 billion between the two, showing that the conversion feature is being used in practice rather than only for holding. Among early users, about 73% came from emerging markets, and trading activity was higher outside regular U.S. stock market hours.
Comparable players include tokenized stock issuers such as Ondo, xStocks, and Robinhood. According to independent data sources such as Bitquery and rwa.xyz, bStocks had already become one of the largest or leading issuers at certain points in time. Compared with other products, Binance’s advantage lies in the seamless conversion between direct stocks and tokenized stocks on the platform, as well as integration with existing crypto trading and leverage functions.
This scale shows that crypto platforms are incorporating traditional financial assets into their core product lines, especially serving users who find it difficult to gain exposure to U.S. stocks through traditional brokerages. In the short term, attention should be paid to changes in regulators’ attitudes toward tokenized securities, as well as the continued verifiability of actual custody and 1:1 backing; in the medium term, it will depend on whether users continue to keep assets on the platform rather than using them only for conversion or short-term trading. Key metrics to watch are the sustainability of AUM growth, the ratio of conversion volume to active trading volume, and share changes versus other tokenized stock platforms.
ABAB News · Cognitive Law
A crypto trading platform can quickly accumulate traditional financial asset holdings through a dual-product model of direct stocks and tokenized stocks.
1:1 conversion and 24/7 trading are the core differentiators of tokenized stocks relative to traditional brokerages.
A high share of users from emerging markets reflects expanded accessibility of traditional financial products through crypto channels.