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Bitwise Announces Innovative Product for On-Chain Native Users

Bitwise CEO Hunter Horsley announced that tomorrow Bitwise will launch a pioneering new product focused on serving on-chain native users. He expressed anticipation to share and receive feedback.

Bitwise manages over $15 billion in assets, with a product line that includes ETFs/ETPs, staking, Vaults, and active strategies. This new product is positioned as an innovative type aimed at the on-chain native community, with details to be revealed tomorrow.

In terms of market mechanisms, event-driven strategies extend traditional asset managers' services to on-chain natives. Funds and attention are flowing towards Bitwise's new tools, benefiting active on-chain users and the related ecosystem, while centralized product providers face pressure. The new product may bridge traditional asset management with DeFi needs.

Source: Public Information

ABAB AI Insight

Horsley's announcement of a "pioneering product type" clearly targets on-chain native users, indicating Bitwise's further expansion beyond traditional tools like ETFs to directly serve on-chain participants. The company already has staking and Vault services, and the new product may enhance its integrity in on-chain yield and asset management.

In terms of capital pathways, licensed crypto asset managers capture on-chain native funds and behaviors through innovative products, similar to how traditional asset management extends into alternative and tech tools. We are currently in a phase where institutional crypto services are deepening from "accessing crypto" to "serving on-chain natives."

This is comparable to other asset management companies' attempts to launch on-chain or tokenized products.

Essentially, this represents a restructuring of the industry chain. The mechanism is to connect the compliance and product design capabilities of traditional asset management with the direct needs of on-chain users, reducing friction between the two and opening new channels for asset inflow.

ABAB News · Law of Cognition

  1. Serving on-chain native users is the next step for crypto asset management.

  2. Behind the pioneering product type is the true convergence of traditional and on-chain.

  3. The larger the management scale, the more direct dialogue with on-chain individuals is needed.